Press Release: August 15, 2007

Magnolia Creek's New CEO Fixes Everything From Light Fixtures to Payroll

Eating disorder treatment center lures Jim Palmer out of retirement to head their operations.

BIRMINGHAM, AL (8/15/07) -- Magnolia Creek Residential Treatment Center for Eating Disorders has announced the appointment of James (Jim) L. Palmer as their Chief Executive Officer. Jim brings more than 30 years of health care management and leadership to the treatment facility, which opened its doors to residents earlier this year.

For the past 25 years, Jim managed the Veteran Administration's Southeastern Blind Rehabilitation Center (SBRC) in Birmingham, a 32-bed residential treatment program for veterans receiving comprehensive training in adjustment to sight loss. He retired last year as their Assistant Director. During his time at the SBRC, he also set up the hospital's non-profit research corporation of which he has been the Executive Director for the past 17 years. Jim holds a Master of Public Health from the University of Alabama at Birmingham.

"We feel very lucky to have someone with Jim's management experience and professionalism," says Nicole Siegfried, PhD, clinical director. "In his short time here, he has already done so much to improve Magnolia Creek's efficiency and organization."

Jim is already a familiar presence to the employees and residents of Magnolia Creek, as he had volunteered his time and skills to build furniture and install fixtures prior to the center's opening. Many were unaware of his extensive background in health care administration until his name came forward as a candidate for CEO.

"Magnolia Creek's potential for making a positive impact on eating disorders drew me out of retirement," says Jim. "They have built a clinical program of the highest quality, and I am eager to bring their business operations up to that level."

Fortunately for the facility, Jim continues to bring his toolbox to work, along with his laptop.

About Magnolia Creek Residential Treatment Center for Eating Disorders

Peacefully situated beside a private lake and nestled among more than thirty wooded acres just outside Birmingham, Alabama, Magnolia Creek provides treatment for women ages 18 and older struggling with anorexia nervosa, bulimia nervosa, and eating disorders not otherwise specified. Their comprehensive program provides intensive and personalized treatment in a natural, home-like setting, addressing the medical, psychological, nutritional, spiritual, and relational needs of their residents. Magnolia Creek is licensed by the State of Alabama and is now accredited by The Joint Commission.

Media Contact

Christine Lerios or Suzanne Zimmerman
205 678 4373
media @ magnolia-creek.com

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